Logo creation - Logo creation: employment for the handicapped

Creative brief

Image Profile

Chef de projet

Alexandre

Project type
LOGO MULTI
Date
Project launch date

12 Jul 2013 04:51

Participation date

12 Jul 2013 04:51

Voting date

26 Jul 2013 04:51

PROJECT BACKGROUND

Hello everyone,
We're coming to you to create the logo for the organization, Handicap Emploi. They work to help people with disabilities to find and keep jobs.

Handicap Emploi helps companies with guidance, ergonomics, and training.

The logo needs to represent the ambition of Handicap Emploi: to help handicapped workers to regain pride and hope.

Best of luck,

Project contact: alexandre(@creads.org)

note: due to recent vacation days, the duration of the phase was extended to 10 days

Informations générales
LOGO NAME:

Handicap Emploi

LOGO BASELINE:

none

LOGO MEANING:

We're looking for a logo that represents life, hope, and freedom.

Our mission is to help workers find and keep jobs when they think that they've been limited by their handicap, and to help employers recruit or retain these handicapped workers.

Our logo doesn't have to present being handicapped as something sad or stigmatised.

SHORT CONTEST DESCRIPTION (2-3 LINES)

Hello everyone,
We're coming to you to create the logo for the organization, Handicap Emploi. They work to help people with disabilities to find and keep jobs.

Handicap Emploi helps companies with guidance, ergonomics, and training.

The logo needs to represent the ambition of Handicap Emploi: to help handicapped workers to regain pride and hope.

Best of luck,

Project contact: alexandre(@creads.org)

note: due to recent vacation days, the duration of the phase was extended to 10 days

Advertiser
COMPANY HISTORY , KEY FIGURES, LINE OF BUSINESS, SERVICES, CUSTOMERS:

Handicap Emploi is an organization that works to facilitate the integration and retention of handicapped people in the workplace.

We provide the workers and their employers with our expertise in human resources: training, negotiation of employment, job follow-ups, explaining projects, etc.

We also organize events to raise awareness, such as L'art Handuo (a performance art exhibit on the theme of disability).

WHO DOES THE LOGO TARGET?

Note, our logo addresses workers with handicaps AND companies, the two need to both be included in the logo (which is not necessarily the case in our current logo)

WEBSITE:

non

DO VISUAL-STYLE GUIDELINES EXIST?

No. The winning logo will implement our graphic design

Objectives
WHAT MESSAGE TO CONVEY?

We want to have a tone of hope and optimism.

The logo needs to be dynamic, and able to symbolize freedom (from the constraints imposed on the handicapped)

You can also experiment with the idea of the duality of the worker/company; which is essential to performance.

WHICH TONE SHOULD BE USED ?

We like logos that, like the Google logo, are colorful without being immature.

WHERE WILL THE LOGO BE USED?

All typical communication media and on the internet.

Support
WHICH DETAILS SHOULD BE VISIBLE IN THE LOGO?

Our name "Handicap Emploi" or Handicap & Emploi

You are free to choose

OTHER CONSTRAINTS ? ( SPECIFIC COLORS OR SHAPES, INITIALS, UPPERCASE, LOWERCASE, ETC.)

We should not be treated like a public organisation, so the use of blue-white-red is not recommended

Our name does not need to be written as "Handicap & Emploi"

Representations of being handicapped (blindness, wheelchairs) are not recommended

Pink is equally not recommended.

OTHER RESTRICTIONS:

None

GENERAL ADVICE:

Don't be afraid to be bold