Logo creation - E-learning website keynotes (japan)

Creative brief

Image Profile

Project manager

Creads

Project type
LOGO MULTI
Date
Project launch date

26 Aug 2014 15:03

Participation date

28 Aug 2014 15:03

Voting date

7 Sep 2014 15:03

PROJECT BACKGROUND

Hi everyone !

Here is the project to create a logo for an e-learning website for Japanese people who wants to learn about foreign culture. Specialists called Key-noters give keynotes, tuitions, classes about various subjects directly via live streaming. All the keynotes format compare the situation abroad to the situation in Japan. In that sens, Keynoters is also a web site dedicated to foreigners who want to know more about Japan.
Good creation !

Branding
NAME OF LOGO :

KeyNoters

BASELINE :

No tagline

NAME OF THE PARENT ORGANIZATION :

nc

PROJECT REPRESENTED BY LOGO :

- E-learning website
- "KeyNoters"are the specialists who give tuition about foreign culture on this website.
- the concept is to compare foreign culture to the Japan culture background.

TARGET AUDIENCE OF THE DESIGN :

Mostly Japanese male until the 30's
Foreigners who are keen on Japan

COMPETITORS :

schoo (http://schoo.jp/#)
cafetalk (cafetalk.com)
udemy (https://www.udemy.com/)
Ainsi que d’autres site d’apprentissage en ligne

VALUES TO CONVEY :

Learn interactively.
Go globally.
Everybody can be a keynoter.

LOGO WILL BE APPLIED ON TO :

HP, business cards,

Creative direction
LOGO TYPE DESIRED :
TYPOGRAPHIC LOGO
ABSTRACT LOGO
TYPOGRAPHIC RESTRICTIONS :

K et N en majuscule

REQUIREMENTS AND RECOMMENDATIONS :

Simple logo more masculin than feminin

DETAILS WHICH ARE PROHIBITED :

Asian references

LOGOS THE CLIENT LIKES :

KLM, KRAFT, Evernote, Tropicana, Peugeot, CISCO, Nike

LOGOS THE CLIENT DOES NOT LIKE :

Coca Cola, CNN, Chicago Bulls