Logo creation - Logo creation - siec (anniversary)

Creative brief

Image Profile

Chef de projet

Alexandre

Project type
LOGO MULTI
Date
Project launch date

17 Oct 2013 07:21

Participation date

17 Oct 2013 07:21

Voting date

24 Oct 2013 07:21

PROJECT BACKGROUND

Hello,

The Siec is an annual event that takes place at the CNIT and brings together all professionals in commercial real estate and retail to exchange, negotiate and close deals on projects of commercial sites, innovative products and services, concepts 'innovative brands or cities and territories in the development.

It was created under the auspices of the National Council of Shopping Centers.

For its 10th edition, we want to create a logo associated with the anniversary logo SIEC 14 (2014). So we are asking you for this mission.

For the type of logo you want, it would be quite a festive logo logos "birthday" of the Francophonie / or Sodebo (with a more upscale dimension).

Attachments:
- Logo Siec 14
- Typography logo
- Logos examples "birthday" Francophonie and Sodebo

Good luck creating!

Project contact:
Contact (@ creads.us)

Informations générales
LOGO NAME:

10 years ( see details later in this brief)

LOGO BASELINE:

10 years 100 % business / or / Celebrating 10 years / or the Siec celebrates 10 years

LOGO MEANING:

To be speaking, visible and correctly associate with Siec 14 logo.

SHORT CONTEST DESCRIPTION (2-3 LINES)

Hello,

The Siec is an annual event that takes place at the CNIT and brings together all professionals in commercial real estate and retail to exchange, negotiate and close deals on projects of commercial sites, innovative products and services, concepts 'innovative brands or cities and territories in the development.

It was created under the auspices of the National Council of Shopping Centers.

For its 10th edition, we want to create a logo associated with the anniversary logo SIEC 14 (2014). So we are asking you for this mission.

For the type of logo you want, it would be quite a festive logo logos "birthday" of the Francophonie / or Sodebo (with a more upscale dimension).

Attachments:
- Logo Siec 14
- Typography logo
- Logos examples "birthday" Francophonie and Sodebo

Good luck creating!

Project contact:
Contact (@ creads.us)

Advertiser
COMPANY HISTORY , KEY FIGURES, LINE OF BUSINESS, SERVICES, CUSTOMERS:

- Industry: Commercial Real Estate

- Positioning: premium / quality salon with high-level contacts

- Exhibitors : developers , investors, retailers , governments , cities and chambers of commerce , consulting and services

Thematic areas are highlighted each year:
- Village of new concepts ( dedicated to retailers )
- Pole CCI ...

The show is punctuated by events :
- First day dedicated to conferences with high - level stakeholders
- Workshops / workshops during the two days of the show
- An opening night
- A Gala
- The awards ceremony of the CNCC

WHO DOES THE LOGO TARGET?

- Male Target
- CSP +
- Executive / Top Managers
- Average age: 40 years

WEBSITE:

www.siec - online.com

DO VISUAL-STYLE GUIDELINES EXIST?

Remain consistent with the current logo and graphic design (see attached logo Siec 14).

Objectives
WHAT MESSAGE TO CONVEY?

- A strong message from an upscale salon, in which growth does business but also networking, meetings and festive evenings.

- More than a show, it is a landmark event in the sector of commercial real estate

WHICH TONE SHOULD BE USED ?

Modern tone (novel), professional, upscale, festive.

WHERE WILL THE LOGO BE USED?

- Brochures - Websites - Newsletters - Social Networks - Display on the show: drop, panels ...

Support
WHICH DETAILS SHOULD BE VISIBLE IN THE LOGO?

Exhibition Name: Siec
10 + years
+ Accompanied by text type:
- 10 years "100% Business"
- 10 years' worth celebrating "
- "The Siec celebrates" 10 years
>> 10 years should be highlighted in relation to these texts

OTHER CONSTRAINTS ? ( SPECIFIC COLORS OR SHAPES, INITIALS, UPPERCASE, LOWERCASE, ETC.)

The colors must be consistent with the Siec 14 logo.

OTHER RESTRICTIONS:

For the type of logos, it should be quite a festive logo as the Francophonie / or Sodebo
(with a more upscale dimension)cf. attachments.

We would like to mention the 10 years of adjoining the logo Siec without distorting.

GENERAL ADVICE:

We count on you & we look forward to discovering your creativity!