Logo creation - Education and companies

Creative brief

Image Profile

Project manager

Creads

Project type
LOGO MULTI
Date
Project launch date

22 Dec 2014 16:17

Participation date

24 Dec 2014 16:17

Voting date

7 Jan 2015 16:17

PROJECT BACKGROUND

Hello everyone,

We are trying to create the logo of a new type of school called Schola Nova, focus on students and their professional future.
Created by a combination of businessmen and senior faculty, they want to deal with an important issue in our society: the integration of young people into working life in a positive and hopeful way.

Keywords: energy, life, relationships, skills, professional, high quality and trustworthy.

Recommendations artistic:
> Green is a good option to be used in the logo (symbol of growth, evolution, etc.).
> Try to avoid red.
> It is preferable to give an original touch to the design, avoid represent only rooms and offices.

Good luck!

Branding
NAME OF LOGO :

Schola Nova

BASELINE :

Apprendre ensemble

NAME OF THE PARENT ORGANIZATION :

/

PROJECT REPRESENTED BY LOGO :

Area: Education and Business.

We are launching a different concept of school (BAC + 2 to BAC + 5), to train young people and help them to find a job

Created by a combination of businessmen and senior faculty, they want to deal with an important issue in our society: the integration of young people into working life in a positive and hopeful way.
They will be made available to students multiple workspaces, these areas will evolve over time.

At the beginning: trade, computer and communication.

Our approach is characterized by:
- Our School: a rich and vibrant human adventure full of meaning.
- The person in the center.
- To promote employability off school.
- Innovative Pedagogies: customer service, teamwork, relationships with companies...
- Taught by different teachers, who know the market and who form a quality education.
- Working together with international organizations.
- Students invest in learning.

TARGET AUDIENCE OF THE DESIGN :

- Students recently finished high school, young people between 18 and 25 years, French students.
- All of type of companies.

COMPETITORS :

Faculties, institutes of technology and and schools.

VALUES TO CONVEY :

Energy, life, relationships, skills, professional, high quality and trustworthy.

LOGO WILL BE APPLIED ON TO :

Web.
Cards.
Brochures.

Creative direction
LOGO TYPE DESIRED :
TYPOGRAPHIC RESTRICTIONS :

/

REQUIREMENTS AND RECOMMENDATIONS :

Respect the keywords.
Green is a good option (symbol of growth and evolution,).
Original touch. Don’t design only offices and rooms.

DETAILS WHICH ARE PROHIBITED :

Avoid red

LOGOS THE CLIENT LIKES :

Vine
AirBnB
Apple
Founder.org (https://www.founder.org/home/)
ESC Rennes
Essec Business School

LOGOS THE CLIENT DOES NOT LIKE :

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